Amit Shah

CoFounder

Amit brings over 25 years of experience in the logistics industry in Africa. As the founder of Freight In Time Limited, he has successfully grown the company into a leading regional freight logistics group across East Africa. He most recently started Africa Direct Ltd, now the leading GSA for Ethiopian Airlines across Africa. Amit’s deep industry knowledge and strategic vision drive our mission to revolutionise logistics solutions in e-commerce.

CoFounder

Baiju is a seasoned technology entrepreneur with a rich history spanning over 25 years in the tech industry. Specializing in fintech, blockchain, media, and telecommunications, he has a proven track record of developing cutting-edge businesses across African markets. His deep expertise in supply chain finance enhances his ability to provide innovative solutions for risk and fraud management, crucial in today’s digital economy.

Experience Lead

Keiya has a background in management consulting, having spent 6 years at PwC in London as part of the Customer and Digital Team. During her tenure, she specialized in customer experience design and strategy, driving customer-led transformations, and operational design. Keiya’s expertise lies in her ability to put the customer first, ensuring that their needs and experiences are at the core of every project.

Business Lead

Shyam began his career as a Corporate Tax Consultant at PwC in London, advising diverse businesses and earning an ACA qualification (ICAEW). After five years, he joined Jiji Kenya as Digital Monetization Manager, streamlining operations and developing new revenue streams, driving growth in Kenya and advising on strategies for Nigeria and Ghana. Shyam’s expertise lies in enhancing operational efficiency, business strategy, and driving sustainable growth.

Teach Lead

With over five years of extensive experience in outlining, building, and architecting innovative technology solutions, Jay stands at the forefront of the digital commerce revolution. As the driving force behind Regulus,he spearheaded initiatives that earned the firm a top spot at the Kenya Ecommerce Awards 2024 as Best Ecommerce Agency, serving major retailers across East Africa.
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